Key points to note on Classifieds Disclosure Policy
Collection and Use of Personal Information : Inform site users about what personal information you collect during registration and/or purchases, including name, address, phone number, e-mail, etc., as well as what financial information the site collects. Be sure to include how this information is used, such as for promotions and communication, as well as order processing. If your classifieds site utilizes cookies or clear GIFs, you will want to include this information, explaining how and why this is done, ensuring customers understand that these are used for tracking purposes with regard to the business end of things, and that the information contains no personal identifiers.
Credit Cards and Financial Information : In this section, briefly reiterate how and why you collect this information and whether or not it is stored. Help site users feel at ease by explaining that their financial information is safe thanks to your security practices and will never be shared or misused in any way.
Data Storage and SecurityIf you retain customer or website user data and personal information for any reason, this too should be included in your classified ads site disclosure. Offer up some detailed information about the database or servers used to store this data and give your visitors an overview of how you protect their privacy from security breaches and identity theft.
Selling and Renting of Personal Information : If you want users to feel safe and secure when using your site, be sure to inform them that your company does not rent or sell their personal information to third parties. However, if you do use their personal information in cross-promotions with any partner sites, you will want to disclose this information as well.
Child Privacy Act : Depending on the jurisdiction governing your classifieds site, there may be child privacy laws to consider. If this is the case, it is a good idea to place a disclaimer on your site stating the minimum age of site users and informing parents of your practices with regard to compliance with any child privacy laws. It is a good idea to state that your company does not knowingly collect or solicit information from any child under the stated minimum age requirement, and that your company will automatically delete any information found in opposition to these terms, whether found by administration or upon the request of a parent or legal guardian.
Site Users Use of Personal Information : Unlike many other websites out there, classifieds sites often lead to the disclosure, exchange, and use of personal information by the website users themselves. In this section, you will want to reiterate the right to privacy and explain the responsibilities of all parties involved in any transaction. This means informing users that they can collect and use personal information for the sole purpose of completing site-related transactions. You may also want to reiterate a portion of your Terms & Conditions, restating that you, your site, and any partners, affiliates, and associates hold no liability for the transactions between classifieds site users.
Access, Modification, and Deletion : Explain how site users can contact you or manually access, modify, or delete personal information stored in their account or with your company. You should also explain that you retain enough information, as permitted by governing law, to resolve disputes, enforce policies, and prevent non-compliant users from continuing to use the classifieds site.
Conflict Resolution : Provide website users with information on how to resolve any conflict with your site, users, and any policies. Be sure to note that they should put their grievances in writing or send them via e-mail, and include what information and documentation they should forward to you. Also be sure to include information on which laws govern your site and any conflict resolution. For example, if your business is located in Las Vegas, Nevada, USA, the laws of that state govern your business and any conflict resolution or legal proceedings will occur within that state.